No Filter:The Inside story of Instagram

RM59.90

  • Brand: RANDOM HOUSE
  • Product Code: 11817572
  • Availability: In Stock

Tags: czipreads

Drawing on interviews with all the key figures at Instagram, No Filter vividly recreates the rise of the most successful photo app in history: from its origins in a Silicon Valley coffee shop, to its unprecedented billion-dollar acquisition by Facebook, to its founders' dramatic clashes with their new boss, Mark Zuckerberg. Along the way, it explores how Instagram has changed society - encouraging businesses to prioritise their aesthetic above all else, forging a new economy of digital entrepreneurs, and rewiring how a generation thinks about celebrity and success. The result is the definitive story of how a simple platform revolutionised tech, business, and popular culture. Instagram has remade us all in its image. This book reveals how. One of the best books of the year according to: The Times, Fortune, Financial Times, Inc., Economist, and Newsweek.
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